Panel: From fast fashion to circularity – encouraging consumers to embrace sustainable fashion models

The consumer demand for fast fashion still exists and poses a very real obstacle in building a more sustainable future. It’s important for fashion retailers and brands to educate, provide alternatives and rethink traditional methods if the industry wants to reduce its environmental impact. This panel will discuss the challenges and routes to creating a more circular economy, while competing with fast fashion brands – covering how to educate consumers and building a sustainable brand in the midst of a difficult market.